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Payday loans by state

Payday Loans in Verona, WI: Rules, Costs and Local Options

With about 16,825 residents (2024 Census estimate), Verona has grown quickly since 2020. If you are thinking about a payday loan here, these are the Wisconsin rules that apply, what it costs and the local alternatives.

Key takeaways
  • Payday loans in Verona follow Wisconsin law (Wis. Stat. § 138.14).
  • Wisconsin law sets no cap on payday loan fees, so prices vary widely by lender.
  • The nearest larger city is Fitchburg, about 6 miles away.

Verona at a glance

Verona
Population (2024 Census estimate)16,825
Change since 2020+20.3% (growing fast)
CountyDane County
Size rank among 561 Wisconsin places we cover52nd
Nearest larger cityFitchburg (about 6 miles)
Credit unions headquartered in town (NCUA)None
Credit unions headquartered in Dane County6
Other towns within 25 miles35 (about 524,974 residents)
Typical payday APR statewide (CRL 2023)537%

There is no separate Verona payday law: Wisconsin rules apply here, and any lender serving Verona residents, online or in person, needs a license from the Wisconsin Department of Financial Institutions.

Credit unions near Verona

No credit union has its main office in Verona, but these are based elsewhere in Dane County (NCUA, June 2026):

  • Madison Credit Union in Madison (state charter)
  • University of Wisconsin Credit Union in Madison (state charter)
  • Madison Fire Department Credit Union in Madison (state charter)
  • Wea Credit Union in Madison (state charter)
  • Heartland Credit Union in Madison (state charter)

Only federal credit unions can offer payday alternative loans (PALs), capped at 28% APR; state-chartered credit unions often have their own small-loan products. Membership rules apply, and only main offices are listed here; find branches near you with the NCUA Credit Union Locator. See how PALs work.

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Payday loan rules that apply in Verona

In short, Wisconsin rules that cover Verona include: maximum loan: $1,500 or 35% of your gross monthly income, whichever is less; loan term: 90 days or less; renewals: one renewal; 24-hour cooling-off period after repaying a renewed loan. See the full Wisconsin payday loan rules.

What a $300 loan costs in Verona

Wisconsin law sets no cap on payday loan fees, so prices vary widely by lender. Statewide, the typical APR on a $400 payday loan was 537% (Center for Responsible Lending, June 2023). Check any offer with our payday loan calculator.

Other help in Dane County before you borrow

Before a payday loan, Verona residents can usually find something cheaper:

  1. Local assistance through 211 covering Dane County.
  2. A credit union payday alternative loan (max 28% APR). See PALs explained.
  3. Your bank’s small-dollar loan, if offered (compare banks).
  4. A cash advance app for $20–$500 (apps compared).

Towns near Verona

The nearest larger city is Fitchburg, about 6 miles away. See all 561 Wisconsin cities.

Need cash before payday?Send one free request to our lender network. We are not a lender; offers and rates come from lenders.

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Frequently asked questions

Are payday loans legal in Verona?

Yes. Payday loans are legal in Verona under Wisconsin state law, and lenders must be licensed by the Wisconsin Department of Financial Institutions.

How much does a payday loan cost in Verona?

Wisconsin law sets no cap on payday loan fees, so prices vary widely by lender. The typical statewide APR was 537% in 2023.

Where is the nearest credit union to Verona?

No credit union is headquartered in Verona, but Madison Credit Union is based in Madison, also in Dane County.

Sources

  1. U.S. Census Bureau — City and town population totals, Vintage 2024
  2. U.S. Census Bureau — 2024 Gazetteer files (place locations)
  3. NCUA — Credit union call report data, June 2026 (FOICU)
  4. Wisconsin DFI — Licensed financial services FAQ
  5. Center for Responsible Lending — Red Alert Rates: APRs on $400 single-payment payday loans (June 2023)
  6. CDFI Fund — NCUA payday alternative loans summary
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